Strategic Account Management
Brilliant Sales Account Management—Brilliant Services Account Management
The training and consulting you need to brilliantly get and grow good business with your key accounts.
BRILLIANT STRATEGIC ACCOUNT MANAGEMENT PROCESS
- Improve your win rate?
- Compress the buying cycle time?
- Block out the competition?
- Generate great referrals and WOM?
- Speed adoption?
- Minimize churn?
- Grow the business?
- Generate great referrals and WOM?
For about the price of a movie matinee (with Coke and popcorn, of course), you can tap into Alex’s best thinking on successfully building brilliant service within a product company.
Customer success is an organization philosophy and strategy that, properly implemented, will build customer loyalty, drive profitable revenue, and create brand dominance. Brilliant Customer Success defines a performance model and outlines the customer success journey that is applicable to almost any organization whether traditional or cloud, large or small, profit or non-profit, in any industry or any geography. This research-based, experience-proven book is a clear, practical, and insightful guide for anyone serious about customer success.
The Brilliant Service Professional
Senior managers from all types of businesses across all industries are discovering that one role takes the spotlight in deepening relationships with key customers. Whatever title individuals in that position are given—field service technician, support engineer, implementation consultant, customer success manager, services account manager, resident engineer, technical account manager—no one has more potential impact on the success of the company and its customers than the service professional...no one. High-performing service pros are where the action is, orchestrating superb customer experiences, proactively preventing problems before they occur, and leveraging their relationships to rock out customers and lock out the competition. They deliver the results customers crave and executives yearn for, while building brand and having fun.
Designed for anyone in service who touches the customer, The Brilliant Service Professional uncovers the competencies, tools, and behaviors that enable service pros in any industry to shine as the new corporate rock star.
Director, ASP Relationship and Programs,
Lean Six Sigma Certified Green Belt,
Xerox US Channels Group/Channel Partner Operations
“Alexander has a knack for taking mind-bending and snore-worthy topics and turning them into a magnetic read. Readers of The Brilliant Service Professional who take his advice will become service pro rock stars. They’ll boost their relationships, build a dynamite personal brand, gain job security, roll in the dough, and have a blast doing it all.”
Meryl K. Evans
- Brilliant Account Management: Big Does Not Mean Strategic
- Brilliant Selling: Compare and Contrast to Get Good Business Fast
- Strategic Account Management: The Engine of Customer Success
SERVICES ACCOUNT MANAGEMENT
No one has more impact on growing revenue and driving loyalty than the brilliant SAM (strategic account manager)…no one. SAMs proactively persuading your customers to make decisions that drive their success?
This action-packed session answers the most asked questions about the secrets of stellar service account management, including account “ownership,” becoming a trusted advisor, the SAMs role in selling, issues and challenges, and more.
This session covers the 4 R’s of effective service account management: Resolution, Retention, Revenue, and Relationships. Get practical ideas and useful recommendations that will take your service account management organization to the next level.
Learn the 5 steps to transitioning from today’s SAM to a proactive, strategic-thinking, value-creating corporate rock star. Covered are new knowledge and skills requirements, building trust-based relationships, and more.
Topics include relationship skills, trust building, becoming a value creator, and the benefits of effective service account management.
Learn what it takes to build a great service account management organization. Designed specifically to help those responsible for leading service account managers (SAMs). Covers issues, opportunities, and best practices in leading SAMs, and more.
Learn why SAMs are they key drivers of the customer experience. Covered in this webcast are how to build trust-based relationships with key customers, gain more business in existing accounts, and create a competitive advantage for the organization.
Avoid the failure pain, and enhance your success gain.
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